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International beauty house Elizabeth Arden have announced the beneficiaries of their ‘Make A Visible Difference’ campaign, an initiative launched to honour those South Africans who inspire change in their local communities.

Judges Zuraida Jardine, Adeola Ariyo, Helen McCallum and Gabrielle Ritchie selected four Community Heroes to be the recipients of a prize package valued at R65 000 each, including a R40 000 cash contribution from Elizabeth Arden to their respective designated BEE certified non-profit charitable organization.

Meet the four Community Heroes (from left to right).


Refiloe Seseane

Refiloe Seseane is the founder of 18twenty8, a women-led, non-profit organization that seeks to empower young women from disadvantaged backgrounds, by developing strategies for their educational and personal development.

Through life skills workshops, mentorship programs and financial assistance programs, 18twenty8 encourages young women, predominantly between the ages of 18 and 28, to view higher education as an attractive and necessary tool for their empowerment and future.

For more on 18twenty8, visit:

Andisiwe Kawa

Motivated by circumstances in her own life, Andisiwe Kawa founded the Kwanele! Enuf is Enuf! initiative.

The initiative aims to provide a platform for communities to create awareness around, and take a stand against rape and sexual violence in South Africa.

For more on Kwanele! Enuf is Enuf! visit:

Scheldon Gerstner

Scheldon Gerstner founded The Imilli Project with the intent of uplifting and empowering the disadvantaged youth community of Cape Town with computer literacy and competitive sports skills.

The initiative provides disadvantaged children, teenagers and young adults with free computer literacy classes as well as training sports skills for in-line street hockey, rock climbing and martial arts classes.

For more on the Imilli Project, visit:

Candice Sehoma

Candice Sehoma is the founder of Building Blocks Foundation, an organization which aims to bring sanitary, flushing toilets to the township of Alexandra in Johannesburg.

The organization’s main objective is to uplift the community of Alexandra by improving the sanitary conditions in the area and by eradicating the “Bucket Toilet System”, helping prevent the contraction of diseases associated with poor sanitation.

For more on Building Blocks Foundation, visit:

One of these four outstanding Community Heroes will be announced as the Community Hero Grand Prize Winner on 18July 2014 and will receive an additional R40 000 cash contribution to further their personal educational and skills development. Keep an eye on for more news.

Visit to find out more.

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