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This year G-Star RAW and ELLE South Africa are celebrating 20 years of ELLE SA and the iconic G-Star RAW Elwood.  To celebrate this, ELLE x G-Star RAW invited you to get creative!

First introduced in 1996, Head Designer Pierre Morisset pioneered the G-Star 3D denim approach to construction as he sought to recreate the jeans of a passing motorcyclist, which had moulded to his legs from longtime exposure to the elements. 20 years later and 3D denim is now a method of construction known for being G-Star’s trademark.

We asked you to redesign the G-Star RAW Elwood, the iconic 3D constructed jeans and we received some incredible entries. Here we announce the twenty best designs who will each WIN a pair of G-Star RAW Elwoods, valued at R2 499 each*


See all the winning designs below!

#ELLExGStarElwood A photo posted by R! (@rvshi) on

#ellexgstarelwood #competition #fun #creative #gstarraw A photo posted by Claire Lichtenstein (@clairelichie) on

#ELLExGStarElwood @gstarraw A photo posted by on

#ELLExGStarElwood A photo posted by Michelle Blue Malatjie (@bluelovebite) on

*Offer valid until stock lasts – should stock not be available, winner will receive a voucher to the value of R2 499

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