TRESemmé: Haircare That Tends to All Your Hair Needs

TRESemmé understands how great hair gives you the confidence to walk 2-inches taller every day.

Delivering that feeling has driven TRESemmé since Edna L. Emmé founded the brand in 1948. She embodied this confidence; the perfect role model for inspiring modern women today.

From frizzy or colour treated, weaves and afros, to thin, dry or damaged: there are 2 key collections we’re loving. Want to know which collection is for you… read on.

Struggling to build body and volume? Rewrite the rules with the TRESemmé Beauty-Full Volume collection, a revolutionary reverse wash haircare system for gorgeous, shiny hair that’s full of bounce.


The brand has been driven by a simple truth: every woman deserves to look and feel fabulous like they’ve just stepped out of the salon. They’re dedicated to creating hair care and styling products that are salon quality without the salon price. Salon inspired and tested products that help you create your own style and experience that salon feeling every day.

Platinum strength: Say goodbye to weak, distressed hair, and hello to flowing, stronger-looking locks! The TRESemmé Platinum Strength collection is a line of hair care products specifically designed to repair and strengthen your hair’s natural protective layer for beautiful, radiant results.

Always on the look-out for products inspired by nature? Stop the search! They’ve found a way to infuse a blend of nutrient-rich botanicals with professional-quality formulas. The result? TRESemmé Botanique: a collection completely free from parabens and dyes, to help reveal your hair’s natural beauty and perfect for afro hair.

Interesting fact, did you know Botanique is manufactured in South Africa! #ProudlySouthAfrican

TRESemmé Keratin Smooth Collection, is specially designed to fight frizz, detangle knots, boost shine, add silky softness, and tame those pesky flyaways. Cleanse and condition with TRESemmé Keratin Smooth Shampoo & Conditioner to transform dry tresses into enviably smooth, sleek locks. Treat dry hair to a TRESemmé Keratin Smooth Mask for a head-turning shine. Tame frizz and control flyaways with TRESemmé Keratin Smooth Shine oil. It’s also amazing for reviving your weaves girls! #WeaveCare


TRESemmé still promotes the values defined by Edna L. Emmé: independence, self-reliance, and most importantly, the confidence you need to step up and meet the next challenge.

They’re certainly not passive about hair care and style, they’re about empowering women to take control of their hair destiny—which is why they’ve been an active sponsor at New York Fashion Week for over 20 years. Trends change. Fashion evolves. But style is forever! And whatever fabulous, forward-thinking looks designers send strutting down the runways of NY  Fashion Week, TRESemmé has been there to make sure not a strand of hair is out of place.

You’ve got a front row ticket at NY Fashion Week hair, with TRESemmé sharing all the behind the scenes, hair trends and how to videos at every NY Fashion Week. #HairMeetsFashion. And, another front row seat with all the fashion and hair trends from Project Runway South Africa.

TRESemmé is a proud hair care sponsor of Project Runway South Africa, scheduled to broadcast Mzansi Magic (DStv channel 161).