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Our Top 21 New York Fashion Week AW17 Moments!

So, what happened at NYFW?

And just like that, round one of New York Fashion Week for the AW ’17 season is done and dusted.  We’ve waited until the end to round up our Top 21 NYFW moments – 21 is the only number on our minds this year, seeing as that’s how old we’re turning :)), from micro trends to political statements, street style and everything in between. Make a cup of tea and tuck in…

#21. Not so basic black

Shoes in general at NYFW were seriously on point and although it’s not ‘new’ (because nothing really is anymore), we can’t help but love hardware on footwear, especially when they’re really chic.


Altuzarra / Victoria Beckham / Alexander Wang   Getty / elle.com

#20. Insta Inspo

MAC and Maybelline posted up close and personal make up looks (as they do) for some much needed and always welcome inspiration.


@maccosmetics / Instagram

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@Maybelline / Instagram

#19. Summer in Winter

We can’t ignore South African talent gracing international runways, so it’s only right to give a S/O to Summer Thompson (a resident ELLE girl) who walked for Mara Hoffman, Nicholas K, Asof Ganot and Alice&Olivia!

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@Summerzoethompson / Instagram

#18. A Different Approach

Taking their normcore aesthetic to a whole new level, Vetements went the ‘social uniform’ route for their AW ’17 collection by using models from all walks of life, representing the ‘truest concept of street style.’

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Getty / Marcus Tondo / Vogue.com

#17. Retro-Future Shades

Back to the future we go! That is all.

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Adam Selman / Nicholas K / Kenzo / Getty / elle.com

#16. Spotted: Boxy Bags

Not only are they roomy, they are surely also the great protector of everything they hold.

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Altuzarra / Calvin Klein / Victoria Beckham / Getty / elle.com

#15. Another Reason for Selena to Smile

Selena Gomez is winning at life. From being crowned queen of instagram, to working with Netflix on a new series, to  TheWeeknd, to making a Coach front row debut after a recent announcement that she will be the new face of the brand, while also playing a collaborative role in future collections.


@selenagomez / Instagram

#14. Shades of Yellow

Street-stylers were perhaps subconsciously calling on some sunshine through their choice of hue – whatever the reason, every shade of yellow was on the colours-to-wear list.

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Tyler Joe / elle.com

#13. Spotted: Statement Earrings

Yes, you guessed it…we’re still having a ‘the bigger the better’ moment in the earring department.

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Monse / Zimmerman / 3.1 Phillip Lim / Getty / elle.com

#12.  Let’s Hear it for Lacoste

The past, the present and the future have been quite the trend at NYFW, but when brought together in the purest form of simply fashion, you have an equally winning recipe. On a planet-like, rocky runway, models came out in patchwork leathers, roomy trousers, printed jumpers and windbreakers for a nod to the nineties, outer space inspiration and modern silhouettes of today.

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Getty / elleuk.com

#11. Sisters Doing it for Themselves

After being voted model of the year in December 2016, Bella Hadid has been on fire! She was so moved by two specific shows: Prabal Gurung for the strong message delivered through slogan T-shirts & Oscar de la Renta, simply because it was a dream come true, admitting that she got really emotional on the runway.

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But Bella isn’t the only Hadid sister making NYFW memories, well sort of. It was round 2 for TommyXGigi, with a SS ’17 collection showcase (hence the show being in sunny California) a day before NYFW kicked off, and even though it didn’t actually take place in New York, it still counts right?

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@gigihadid / Instagram

#10. Bye for Now…

It was confirmed that Proenza Schouler will join the likes of Rodarte and Kenzo, as they ditch NYFW for Paris. Talks of inter-seasonal collections and uncertainty as to where Proenza Schouler collections will be shown after their Spring 2018 show in Paris are looming. Guess we’ll have to wait and see.

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Getty / Marcus Tondo / Vogue.com

#9. Convict Turned Catwalk Hit

We’re sure you remember that mugshot of Jeremy Meeks posted on the internet by the police going viral, with the public even nicknaming him ‘jail bae’. Well, the ex-convict turned his life around after being released, and made his runway debut at Philipp Plein!

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Stockton police / Rex Features

#8. Models brave it for Alexander Wang

RedKen Global Creative Director, Guido Palau transformed 5 brave models’ locks into ‘boyish, basic haircuts’ for the show including South African model (who featured on the pages of ELLE last year), Nina Milner – we guess it can’t be that difficult to trust a genius like Guido. We love the new look Nina!

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IMAXTREE / elleuk.com

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#7. Space Age Shoes

We told you it was trending! Whether glossy, metallic or just simply futuristic looking, boots that look like they’re made for moonwalking get our vote.

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3.1 Phillip Lim / Kenzo / Nicholas K / Lacoste / Getty / elle.com

#6. Out With the Old, In with the (slightly) New

A week before Raf Simons’ debut for Calvin Klein, the brand took to instagram to announce the redesign of the house’s iconic logo (old on the left, new on the right). The post flooded with mixed reviews from one word comments like ‘unnecessary’, to RIP lower case’ and ‘But why!?!?’ Some were concerned that their real CK purchases would look fake ones and vice versa, while others expressed delight with ‘Raf has arrived’ and ‘Love it! So excited’ …We’re on the fence.

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#5. The Puffer Reigns Supreme

Oh how we wish it could get cold enough down in the South to throw on the cover-up of the moment. We guess there was at least one upside to it snowing during NYFW?

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Tyler Joe / elle.com

#4. Women’s March Founders at Mara Hoffman

Mara Hoffman invited the Women’s March founders (from left), Linda Sarsour, Tanika Mallory, Bob Bland and Carmen Perez to open her show…

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“It was an opportunity to amplify a greater message of unity, inclusion, diversity and feminism in a fashion space – Mara Hoffman.”

#3. Fashtivism

It was pretty clear overall that NYFW (on and off the runway), was the perfect platform for expression, specifically aimed at the current affairs in America (thanks, but no thanks Trump). Best believe that clothing can also speak volumes.

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Creatures of Comfort / Public School / Public School /

#2. It’s about time!

Finally, a voice has been heard. Ashley Graham, who has been an inspiration and an advocate for women of all shapes and sizes who feel that they don’t fit the mould, not only landed a Vogue cover this month, but yesterday, she also became the first plus-size model to walk in a Michael Kors show…ever! May this be the beginning of a shift, because it’s never too late.

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#1. Raf Simons’ Debut for Calvin Klein

Former Dior and Jil Sander Creative Director, Raf Simons, received great acclaim for his debut collection for Calvin Klein. He took American work wear to an exceptional level, displaying gender fluidity, structure meets soft, a diverse group of models and the sound of David Bowie and Pat Metheny’s ‘This is not America’ opening and closing the show. The lyrics were such a subtle statement and so relevant to today’s America…

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IMAXTREE / elle.com

"A little piece of you
The little peace in me
Will die (This is not a miracle)
For this is not America
Blossom fails to bloom this season
Promise not to stare
Too long (This is not America)
For this is not the miracle"

What logo change?…Bravo Mr Simons.

Tweet us @ellesouthafrica and tell us your stand-out moments using the hashtag #NYFWtop21