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MODERN MUSE: ZAKIRAH RABANEY

In celebration of Estée Lauder’s new scent, Modern Muse Chic, ELLE challenged three stylish local ladies to inspire us with two trends, dressed up or down for day and night.

Now, we’re asking you to guess the trend…

Name: Zakirah Rabaney

Age: 24

Profession: Fashion Editor and Trend Forecaster

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1.What do you love most about what you do?

Learning how to merge business intelligence with fashion creativity, especially in the online space. We have insight into what our customers want that traditional brick-and-mortar stores don’t, and in my role at Zando, that kind of information teaches me so much about fashion consumption.

2.Who and what inspires you and what you do?

There are four women who inspire me:

Jackie Burger for her wisdom and style

Vanessa Friedman for her intelligent point of view

Sophia Amoruso for reminding young girls everywhere that you don’t always have to know the difference between a CLP and CTOR, you just have to be willing to learn and keep your ego in check.

My mother, Zaitoon Rabaney, for being such a remarkable businesswoman and for teaching me about integrity and professionalism.

3.If this trend were a woman, who would she be?

She would be an ambitious, level-headed leader, with a strong sense of style.

4.How to transition this trend from day to night?

Day: Keep a statement suit grounded and office appropriate with a timeless white shirt and a sleek ponytail.

Night: Turn up the appeal by swopping a shirt for a fitted tank top. Accessorise with a bold evening clutch bag and remember to have fun. There’s nothing more attractive than a woman who works hard and plays hard.

5.Make-up and hair to be worn with this trend?

Copious amounts of mascara, a natural lip colour and simple slick, hairstyles.

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Can you guess the trend? Tell us your thoughts by leaving a comment below.

Share your inspiring style with us on Twitter and Instagram @EsteeLauderSA #ModernMuse

Come back on Thursday this week when we’ll be releasing Zakirah’s second trend, and more inspirational style and lifestyle insight from a woman we consider to be the epitome of a modern muse.

Pure Color Blush: R460*

Sumptuous Infinite Daring Length + Volume Mascara: R325*

Bronze Goddess Powder Bronzer: R545*

Modern Muse Chic: R675 – R1275 at esteelauder.co.za

*Please note that all retailers do set their final prices, and these prices are valid for www.esteelauder.co.za only.

What's more? Estee Lauder is offering ELLE readers a special 5-piece gift with any purchase over R795 online at www.esteelauder.co.za using the offer code ELLEPROMO.

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