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LOUIS VUITTON GETS CREATIVE

14 Jun 2011
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The Louis Vuitton collections always sweep us away on faraway journeys. This time LV takes us to Berlin on an enchanted voyage via a collaboration with photographer/artist Francois Cadiere.The city of Berlin itself inspired the brand to create their new Eden silk scarf, a poetic expression of street art with handpainted patterns.


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We love the illustrated tips for wearing the scarf, showing its versatility. Tie it into a bow, roll it up and wear as a headscarf, use it to belt a coat, or delicately work it into a headband.


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Marc Jacobs also added a detachable bow, and a second scarf has two pom-poms for a touch of modern exoticism. Leopard, hearts, map print, monogram flowers and geometrical lines are patterns we’ve come to associate with Louis Vuitton. Here they come together in a single accessory for an arty, city smart result.

Photographs and illustrations: Francois Cadiere / Louis Vuitton 2011
Stylist: Annabelle Jouot

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Nonj on 6/15/2011: Love the different ways to use the scarfs!!! Fabulous..