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What better way to kick off 2015 than with some seriously drool-worthy snaps of an all grown up Mr Bieber. Yesterday Calvin Klein released their new #mycalvins campaign and, well, wow.


Bieber fills the briefs of the likes of Mark Wahlberg, Travis Fimmel and Freddie Ljungberg. Although not the first singer to grace a CK underwear campaign (in the past they’ve shot Jamie Dornan opposite Eva Mendes), Bieber is certainly among their most ogle-worthy models.

The images come alongside a campaign video, which features the Bieb drumming in his tighty whities.  Sharing the spotlight with Bieber is Dutch model Lara Stone, who is married to British comedian David Walliams, 43. 31 year old Lara is a mother of one and has walked the runway for Chanel, MaxMara, Marc Jacobs, and Balmain.


The campaign harks back to Calvin Klein’s 1993 campaign with Mark Wahlberg and Kate Moss.

Tweet us your thoughts @ELLMagazineSA #mycalvins