BY JULIE SCHOTT
Issa Rae can now add model to her growing list of credentials. This morning CoverGirl announced major news for the creator and star of HBO Insecure. Rae will join Zendaya, Sophia Vergara, and Katy Perry as a face of the brand.
I remember being an awkward black girl in high school, reading the pages of my favorite magazines, casually flipping through @COVERGIRL ads, singing their slogan in my head. Never EVER in my life did I imagine I’d be one. I am SO honored and SO excited for what’s to come. Visit @COVERGIRL to learn more #COVERGIRLMADE
“My character is ever-evolving, and makeup is a tool to help transform my persona – whether for a role I play in content that I produce, or the different roles I take on in my life,” Rae said in a statement. “Becoming a CoverGirl means a lot because the brand recognizes just how important it is for people to embrace their individuality and express themselves in unique and diverse ways. This has been a major part of my personal journey, and a message that I want to share with others.”
The brand also shared a note:
“With her characteristic wit and charm, unique observations on life and culture, and outspoken but relatable nature, Issa truly embodies the CoverGirl spirit of inclusive self-expression, inspiring people to embrace what makes them unique and confidently represent that to the world.”
We think it’s Hella Well-Deserved.