ade

YOU’RE UNIQUE, DRESS LIKE IT

He's one of three inspired women behind Africa's hottest fashion e-commerce site, and is on a one-person mission to change the way the world thinks about African fashion. For Fadesola Adedayo, his message to...
Top R595, bottom R310 - Piha

11 STUNNING SWIMSUITS FOR SUMMER

Summer is here, and we're bringing you the inside scoop on the hottest swimwear trends. There's no making excuses now: you need to hit the beach. And, with this selection of swimsuits out now, you'll be...
runway

3 SUMMER TRENDS WE LOVE

From metallics to powder pastels and bold brights, we look to the runway for inspiration to fill our world (and wardrobe) with new trends this season. Brights: We know that neutrals are safe but...
fringed-items

10 FRINGED FASHION ITEMS WE LOVE

Tassels and fringes were seen aplenty at the SS 14 runway shows - in every length, style and colour adding a playful kick to simple silhouettes. Here’s our edit of fringed must-haves for the season to...
hat1

EYE ON WINTER HATS

The easiest way to transform your look and avoid bad hair days is to opt for a timeless fedora hat. Celebs like Rosie Huntington-Whiteley, Jessica Alba and Miranda Kerr have all sported this look of late....
t11

TRANSITIONAL WARDROBE STAPLES

Transitional items can help your wardrobe to go the extra mile, so if you can’t wait to wear them don’t! Here are some ideas to transform key items, no matter the weather. SOMETHING LEATHER Leather...
eh4

WINTER TRENDS HIT-LIST

Take your cue from the runway (and a little help from the ELLE team) and find out how to wear this season’s wardrobe hit list. FELT HAT Issa Issa (right) did an astounding job reinventing the style...
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WRIST CANDY WE LOVE

The stacking bangle is one we have our eye on. More is more in this case – pile them on and enjoy the arm party with our top 11 picks: 1.Black leather and gem wrap bracelet, R429, joya.co.za 2.Rose...
MaxMara144

TOP 10 KNITS

With the days getting shorter and the cold fast-approaching turn to our top picks of this season's knits. Take your cue from designer Dries Van Noten and layer your knit over longer length separates. 1....
puffer jacket sacai

TRENDING NOW? THE PUFFER JACKET

In all lengths, colours and shapely silhouettes, the puffer jacket is without a doubt one of fashion’s new favourite friends. Seen on runways across the world, looking good has never felt this great. 3.1...