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BEHIND THE BAZAAR BY SOLANGE X PUMA

Earlier this week, we told you about the latest tidbit of tasty gossip from sports brand Puma: the rumoured collaboration with Barbados beauty Rihanna. But now something new has surfaced: and it’s as bold...
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UPTOWN GIRL: BEHIND THE SCENES

In our festive December issue, ELLE Fashion Belle Nicole Newman brought a new take on summer style to the pages of our mag. Whether keeping it cool in daytime luxe or adding some glitz for a night of fun, this...
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GET THE LOOK: DAYTIME LUXE

Take a hint from Nicole Newman’s ‘Uptown Girl’ editorial, on page 108 of our December issue, and include a little luxury into your everyday wardrobe. Fashion intern, Tayla Sassen helps you get the...
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RIRI X PUMA?

With Solange Knowles as its Art Director, it was only a matter of time beore Puma tapped into the music industry and did something spectacular. And if rumours are true, it looks like Rihanna will be the future...
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PAUL SMITH IN HYDE PARK

As Christmas comes closer, our wishlist expands, and the latest news in SA store openings is only going to extend it: Paul Smith is opening a shop in Hyde Park. And we cannot decide if we’re more...
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MEET SA’S FIRST WIFI DRESS

Ever wished that your outfit changed with your mood?  Thanks to MWEB, this fantasy is now a fashionable fact. Yes, last Sunday's SA Style Awards unveiled wearable tech like you've never seen it before, in the...
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WITCHERY FIRST EDITION LAUNCHES IN SA

In July this year, ELLE’s Senior Fashion Editor, Tarryn Oppel had the great privilege of travelling to Australia where she visited the Witchery HQ and got a special preview of the First Edition Collection...
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KUALA LUMPUR FASHION WEEK CHALLENGES THE NORM

Just when you thought that the fashion show season was done and dusted, one south east Asian nation is only just kicking into gear. Last week saw the opening of the second annual Kuala Lumpur Fashion Week, and...
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COUNTDOWN TO SOWETO FASHION WEEK

Come Wednesday, Soweto will come alive with the edgiest Afro-chic street style as the movers and shakers of the continent's fashion pack flock to the suburb for Soweto Fashion Week 2014. From 26 to 29...
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LONGCHAMP LAUNCHES IN SA

Let's talk luxury, let's talk French luxury - handbags. The perfect combination of elegance and sophistication - Longchamp. The purveyors of all handbags beautiful, French brand Longchamp have opened two...